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HKAB: Credit Card Fraud Prevention Video

· 2 min read
Natalie Santiago
Anti-Bribery Specialist

(Hong Kong, 23rd November 2023)

The Hong Kong Association of Banks (HKAB) launched a new promotional video titled "Credit Card Fraud Prevention: A Smart User's Guide" to boost public awareness about protecting personal information during credit card transactions.

Key Takeaways from the Video​

  • Renowned local artist Ivana Wong shares critical measures to safeguard against credit card fraud.
  • Avoid clicking on suspicious messages.
  • Maintain a watchful eye for banking notifications.
  • Swiftly report any fishy transactions to banks and law enforcement.

Wong's advice aligns with the HKMA's campaign, "Beware of Fraudulent Links."

Deputy Chief Executive of HKMA Praise the HKAB's Initiatives​

Arthur Yuen, Deputy Chief Executive of the Hong Kong Monetary Authority (HKMA), applauded the HKAB for their campaign.

"Consumer education is an indispensable element in countering credit card fraud. We commend the HKAB for their ongoing efforts to strengthen consumer protection through relevant initiatives. This video campaign reinforces our collaborative efforts to remind the public to protect their personal and card details at all times and be vigilant of potential credit card fraud."

Chairman of the HKAB's Commitment to Customer Privacy & Security​

Sun Yu, Chairman of the HKAB, underlined their commitment to preserving customer privacy and guarding credit card transactions' security.

"The HKAB is dedicated to protecting customers' personal information and endorsing industry-wide security measures. Through this video release, we bolster our efforts to inform and educate the public on credit card fraud prevention. Furthermore, we collaborate with member banks to discuss strategies for handling fraud cases and explore advanced technology applications to fortify credit card protection. By working closely with all stakeholders, our aim is to effectively thwart credit card fraud."

The video was first aired on TV on the 23rd of November and is accessible on the HKAB's website, YouTube channel, and Facebook page.

Upcoming Offline Campaigns​

The HKAB plans to launch a series of offline campaigns, consisting of poster displays and giveaways, to boost public awareness of credit card fraud prevention methods. The rollout date for these offline activities is yet to be announced.

Contact The Hong Kong Association of Banks' Press Office for More Information

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