Caulis Inc. Fights Account Hijacking with AI-Powered FraudAlert
TOKYO, Japan - Caulis Inc., a Japan-based cyber-security startup, is utilizing artificial intelligence (AI) and Cloud technology to combat account hijacking and identity theft through its FraudAlert risk detection engine.
How it Works
FraudAlert analyzes past user behavior to predict fraudulent access patterns. It then notifies clients of high-risk accesses, enabling them to implement countermeasures. The system uses JavaScript codes embedded in client sites to communicate user behavior information to the Cloud-based FraudAlert system.
- The AI learns regular login times, browser usage, and locations, allowing for increasingly accurate estimations of legitimate access attempts.
- Clients can minimize integration time and enjoy low monthly premiums compared to other anti-fraud solutions.
Scalability and Success
FraudAlert already protects over 50 million users registered with major communications companies, e-commerce sites, ticketing services, and more. The Cloud-based service provides a scalable solution for businesses of all sizes.
- Shimazu, the company’s founder and CEO, aims to establish a branch office in Singapore and begin test marketing there within the next year.
- A multilingual version of FraudAlert’s client dashboard is in development, with plans to win over major companies such as banks and mobile carriers in the ASEAN market within the next five years.
Expanding into New Markets
Shimazu anticipates an increase in hacking attempts targeting Japan as the Tokyo 2020 Olympic and Paralympic Games approach. To combat this, he is looking to form partnerships with companies dealing with identity theft protection technology, such as fingerprint authentication, and setting up a cyber-insurance service to handle cases of cyber-attacks.
- “We want to focus our energy on becoming a company that can offer identity protection on a large scale, prior to and beyond 2020,” Shimazu said.
By leveraging AI-powered fraud detection and Cloud technology, Caulis Inc. is poised to become a leading provider of identity protection solutions in the Asia-Pacific region.